One of the following is considered to be an extension of the marketing concept, which apart from customer…………….

Class 12th BusinessStudies, Question -One of the following is considered to be an extension of the marketing concept, which apart from customer satisfaction pays attention to ethical and ecological aspects of marketing. Identify the concept

These are the options for the question :One of the following is considered to be an extension of the marketing concept, which apart from customer satisfaction pays attention to ethical and ecological aspects of marketing. Identify the concept.

a. Selling concept
b. Product concept
c. Production concept
d. Societal Marketing concept

The correct answer is -d ).Societal Marketing concept