Case Study - Mahindra Rise & Mahindra Tractor GIS Mapping / Business Solutions


Mahindra Rise & Mahindra Tractor

Problem Statement:

Mahindra Rise and Mahindra Tractor were both looking for a tool that could help them in defining the exact extent of each dealer’s territory and promote their business.

Solution:

At Maps Of India, we designed customised district and block-wise maps for states of Madhya Pradesh, Uttar Pradesh and Uttarakhand. For states like Andhra Pradesh and Telangana, village-level GIS data was provided in KML format. These maps/map data were then presented to their dealers to help them have a better understanding of their territory. Also, these maps were used as a research tool to plan their marketing activities.